Talent Acquisition is a process of identifying, attracting and recruiting qualified candidates to meet the needs of an organization. It is an important part of Human Resources (HR) and aims to find and hire the best candidates for a given position

Please also read more about what is E-HRM and Workforce

Talent Acquisition goes beyond simply finding suitable candidates. It also includes developing a strong employer brand, defining clear job requirements, using advanced selection techniques and providing a great candidate experience

Content of this article

Employer Brand as key in talent acquisition strategies

A strong employer brand is crucial to attracting high-quality candidates, and thus one of the most important talent acquisition strategies. As you can read in our article on employer branding, a strong employer brand encompasses an organization’s reputation as an employer, its culture and values, and the experiences of current and former employees. Organizations with a strong employer brand are often able to attract the more qualified candidates and typically have lower employee turnover. By developing an attractive workplace and culture, an organization can attract qualified candidates and retain the best talent. This can include offering flexible work arrangements, having a clear mission and vision, and supporting employee development. It is also important to actively participate in social media and promote positive feedback from current employees

Talent acquisition requires clear job requirements

Defining clear job requirements is an important part of talent acquisition. Determining the right qualifications, skills and experience for a particular position helps to find the best candidate. It is important to include not only hard skills, such as education and work experience, but also soft skills, such as teamwork, communication and problem solving, in job requirements

Talent Acquisition and Selection Techniques

Talent Acquisition is a constantly evolving field, with new selection techniques being developed to attract and select the best candidates. Some of the new and emerging special selection techniques currently being used include:

• • Video Interviews: Video interviews allow employers to screen and interview candidates remotely, making the hiring process more efficient and effective.

• • Artificial Intelligence (AI) and Machine Learning: These technologies can help analyze data to identify potential candidates, making the hiring process more efficient and accurate.

• • Gamification: Gamification can be used as a way to increase candidate engagement and evaluate their skills and abilities.

• • Augmented Reality (AR): AR can be used to give candidates a virtual tour of a workplace, giving them a better idea of the workplace and company culture.

• • Predictive analytics: By using data and analytics, employers can predict which candidates are likely to be the best performers and who is the best fit for the organization.

These advanced selection techniques contribute to effective talent acquisition. These techniques provide a structured approach to evaluating candidates and help predict their performance. The use of these techniques can improve the efficiency of the recruitment process and help in finding the best candidates for a particular position

The talent acquisition manager

A talent acquisition manager is a person within an organization who is responsible for recruiting new employees and managing the interview process. This person is responsible for identifying and attracting candidates who fit the needs of the organization and who can contribute to the success of the company

Big organizations often have entire departments dedicated to talent acquisition, while smaller companies often assign this responsibility to a single employee or small team

Some examples of companies that have a talent acquisition manager are: Accenture,

Amazon, Deloitte, Google, McKinsey & Company, Philips, Shell and Unilever

Nearly every company that recruits new employees generally employs someone to take responsibility for the hiring process

Talent acquisition requires good candidate experience

Finally, providing a good candidate experience is also important in talent acquisition. Consider communicating with candidates in a timely and clear manner, offering feedback on the application and ensuring a positive application experience even if the candidate is not hired. This enhances the organization’s reputation as an employer and contributes  to attracting future candidates. Also read our article on the optimal candidate experience for tips on how to create a great candidate experience

It is important not to limit job requirements to hard skills, such as education and work experience. Soft skills, such as teamwork, communication and problem solving, are just as important and should also be included in the job requirements. This will help find a candidate who not only has the right qualifications, but also fits the culture and values of the organization. Also discover more from ENBOQ onboarding and preboarding and onboarding programs, gamification, e learnings